Shannon Eidman has been supporting individuals with behaviour and learning differences across a range of settings for over 20 years. She has been a Board Certified Behaviour Analyst since 2008, but began her career many years prior at the internationally recognised Kennedy Krieger Institute in Baltimore, MD, in the United States.  She completed her M.Ed. in School Psychology from the University of Cincinnati in Ohio, US and moved to Ireland shortly thereafter to establish a small special school for autistic children on behalf of a dedicated parent group. In 2019, she established Reach Children’s Services in Ireland with business partner Joeleen Lynch. Over the years, she has supported families and teams in the United States, Ireland, UK, and islands in the Caribbean. She has presented at both local and national levels on various topics related to behaviour support and designing effective learning supports. Shannon is dedicated to providing effective, child and family centred supports to improve the quality of life of children and family. She has a particular interest in naturalistic, ecologically and socially valid interventions. She has training and experience in a wide range of models to include curriculum-based assessment and response to intervention in schools, traditional discrete trial instruction, natural environment teaching and the verbal behaviour approach, various naturalistic developmental behavioural interventions, positive behaviour support, and a skills-based treatment approach to behaviours that challenge. She has also received advanced training in the Early Start Denver Model, as well as advanced training and individual supervision from peer-reviewed trainers in Acceptance and Commitment Therapy.